WP Exclusive Perk
  • Get 50% off your first subscription order
  • Save 15% on all other subscription orders
  • Fight cavities with clean, eco-friendly, plant-based toothpaste

What we love about Before

Before Purifying Toothpaste delivers the ultimate clean and eco-friendly brushing experience! With a dentist-approved formula, this toothpaste protects against cavities, strengthens tooth enamel, and promotes top-notch oral health, all while avoiding harsh ingredients and artificial flavors. It’s also gentle on your gums, thanks to the addition of soothing aloe extract. Not to mention, its 100% recyclable plant-based tube is a refreshing change for both your smile and the planet!

Related Perks

Albatross Designs

  • Get 25% off any order, any time
  • Save on premium stainless steel razors and eco-friendly shave soap


  • Get 16% off every order of $110 or more
  • Upgrade your wardrobe with eco-friendly shoes and apparel


  • Get 15% off any order, any time
  • Save on at-home Plantar Fasciitis treatment

Alta Fitness

  • Get an extra 20% off any order, any time
  • Upgrade your workout experience with luxe resistance bands and dumbbells